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Social Media

We’ve constructed one of the most robust centers for social media strategy in all of higher education.

Social Intelligence

Social media experts across campus come together in NC State’s Social Media Strategy Hub: a collaborative, analytically driven workspace — housed in University Communications and Marketing — where good ideas compound and great social content thrives.

We thoughtfully leverage social platforms to strengthen NC State’s brand and tell the Wolfpack’s stories, we maintain the university’s official social media accounts, and we empower units across campus to run their own channels more effectively.

Top-10 Instagram in Higher Ed

Rival IQ’s Higher Education Social Media Engagement Report of 364 D1 universities

Monthly Impressions

across channels for our enterprise and Hub partner accounts

Discover @NCState

Managed by our assistant director, NC State University’s enterprise Instagram account is your source for all the latest major happenings, successes and stories coming out of campus.

Follow us on Instagram
CRISPR has the power to correct genetic diseases like sickle cell. It can change the fiber content in trees to make them more amenable to processing. 

“What sounded like science fiction just 10 years ago is now a medical therapeutic reality,” said @NCStateCALS distinguished professor Rodolphe Barrangou. 

Barrangou was inducted into the National Inventors Hall of Fame for his role as a pioneer of the CRISPR revolution. He joins Chancellor Woodson to talk about his work and to share advice for aspiring scientists. 

🎥🎧 Find episode 10 of Red Chair Chats on YouTube, Spotify or Apple Podcasts at the link in our bio.
Happy 4th of July, Wolfpack. 🇺🇸

How the Hub Works

The Social Media Strategy Hub is engineered for innovation, uniting highly skilled specialists from units across the university to connect and collaborate under one roof.

We foster productive partnerships with clients ranging from the College of Agriculture and Life Sciences to Undergraduate Admissions to cultivate a campuswide network of social media expertise.

Get in Touch

Interested in learning more about the Hub or connecting with our specialists?

When our specialists join forces in the Hub, they solve problems together and create dynamic social content to meet the business goals of their respective units.

Hub Partner Channels

10 Campus Partners

with social media specialist positions in our Hub

40+ Accounts Managed

on Facebook, X, Instagram, LinkedIn, YouTube, Threads and TikTok


across channels for our enterprise and Hub partner accounts

Student Creator Program

The Hub is also home to NC State’s social media Student Creator Program, which aims to authentically portray the undergraduate and graduate student experience. We lead and empower a diverse group of students to create content for NC State-owned social media channels.

The 2023-24 academic year's cohort of student creators.

Campus communicators interested in collaborating with our student creators can reach out to Victoria Bliss, social media advisor for student-generated content, for more information.

70+ Official NC State Accounts

Starting Your Own Social Channels

The university encourages colleges, departments, programs, groups and entities to carefully consider their goals, needs and bandwidth before launching a strategic social media presence.

We’ve developed a social media policy and registration process to ensure that all interactions on behalf of NC State advance the university’s best interests.

All social media accounts recognized by NC State will be listed on this site. Apply now to have your NC State social media accounts considered for official recognition.


Megan Ellisor
Director of Social Media
Megan leads the Social Media Strategy Hub, working with the social media specialists to hone their multimedia skills and develop effective content strategies to meet the needs of their college or unit. Megan also oversees the university’s enterprise social team and the Student Creator Program.

Molly Donovan
Assistant Director of Social Media
Molly leads the enterprise social media team, managing the university’s @NCState presence across seven platforms. Molly aligns the daily content strategy to the university’s strategic goals and works closely with the Student Creator Program to highlight the student experience online.

Victoria Bliss
Social Media Advisor for Student-Generated Content
Victoria leads the Student Creator Program, managing a team of students who make content for the @NCState account and other accounts in the Hub.